Syntiro Associates and DRPG are delighted that their BOSS app is headline sponsor for the EVCOM Clarion Awards 2025.

Created and developed by Syntiro Associates drawing on 20 years of sustainability insight, and then translated into a handy app by the digital team at DRPG, BOSS is a strategic sustainability planning and performance tool tailored for the creative industries. It helps organisations mitigate risk, reduce impact, and drive purposeful change across people, planet, and prosperity. Built on international standards like ISO 20121, GRI, and B Corp, the tool offers real-time reporting, a flexible and collaborative dashboard, and gamification elements. It is adaptable to project needs, supports corporate reporting, and avoids greenwashing through holistic, measurable action. Designed by industry experts, BOSS enables teams to deliver campaigns that are not only creative but responsibly aligned with wider sustainability and business goals.

The app uses the highly regarded BOSS principle, which has already been successfully adopted by agencies including DRPG, Brands at Work, The Marble Group, Sledge and RPM. Visitors to the show can visit Stand H24 for an exclusive opportunity to join the first cohort of BOSS users. Early adopters will not only gain a strategic advantage but also become part of a pioneering community dedicated to sustainability excellence.

The BOSS app is a powerful blend of strategy and tactics, is aligned with ISO 20121 (International Standard for Event Sustainability) and incorporates elements of other international best practice, such as B Corp criteria and GRI Standards. It supports organisations to assess the most significant sustainability hotspots and target action where it is needed the most, enabling a flexible user-driven approach that reduces the risk of greenwashing caused by only focusing on one hotspot, such as carbon.

Creative industries have the unique potential to incentivise people to think, feel and behave differently. The BOSS app measures across Purpose-Driven Change as well as Risk Mitigation and Impact reduction, enabling organisations to exceed expectations and offer a point of difference to their clients.

“The BOSS app draws on over three decades of sustainability knowledge and experience within the creative industries,” says Sam Wilson, founder and managing director of Syntiro Associates. “Previous iterations of the tool have enabled users to align their projects with best practice, exceed client expectations, and substantiate their sustainability efforts. The app offers a more dynamic, user-friendly experience and is now available to everyone.”

Leaders at these agencies commend the BOSS as a transformational tool:

Dale Parmenter, group CEO of DRPG said: “BOSS enables us to push beyond standard sustainability practices for ourselves as a business, feeding the data in our annual charter, and helping us with the many audits we have to comply with, from client audits to standards such as ISO 20121. I’m sure it will also help us with our company’s double materiality assessment (DMA) and our ambition to align with the new Corporate Sustainability Reporting Directive (CSRD). For us though, the wider benefits sit in the ability to deliver genuinely impactful results for our clients and continually improve the events and creative projects each year by comparably measuring across risk mitigation, impact reduction and purpose-driven change in one app.”

Anastasia Le, sustainability lead at The Marble Group: “At The Marble Group, we have been using an iteration of BOSS since 2022, and it has been instrumental in our sustainable event delivery. Environmental and social responsibility is important to us as a team, so having a system that helps us plan, measure, and improve event sustainability across projects is essential. BOSS scores are integrated into the post-event reports we send to clients, and the event delivery team’s sustainability KPIs are tracked through the BOSS record, a database we reference in our bi-annual internal progress reports.”

Key Features and Benefits of BOSS:

All-in-one solution for risk management, impact reduction, and purpose-driven sustainability.

  • Not a one size fits all –Contract and expand the BOSS in accordance with the impacts, risks and opportunities of the project. Simply switch things on and off depending on what is relevant, so you target your actions where they are needed the most.
  • Measure and communicate your progress –Monitor your project’s impact in real time, make adjustments and improvements as your project unfolds. Demonstrate to your clients how you can optimise value for them and use aggregated BOSS scores as valuable input to an annual Company report.
  • Helps evidence performance –Document the evidence you need to substantiate your claims and limit your risk of unintentional greenwashing. Helps to meet certification requirements for ISO 20121:2024 and enhance your B Impact Assessment score

Be part of the sustainability revolution in the creative industries.

For more information about BOSS and how it can enhance the sustainability of creative projects, visit the BOSS app website.