Syntiro Case Study

M&C Saatchi

Syntiro has worked with international advertising agency M&C Saatchi for over five years across the following areas:

  1. Health, Safety and Environmental support; policy and legal compliance
  2. Partner trainer
  3. Helping to maintain M&C Saatchi’s ISO 14001 and ISO 45001 Certification, undertaking internal audits and management reviews
  4. Helping to implement the Integrated Management System (IMS), producing reports for use internally and externally
  5. Providing tender support and specific project support as and when required
  6. Supporting staff engagement campaigns, the most recent one being ‘Spokesbabies.’

We operate as an extension of the Building Services team, reporting directly into the Group Operations Director, and ensure that M&C Saatchi benefits both financially and commercially through an integrated approach to sustainability and business responsibility. This approach ensures we keep everything aligned and easy-to-use, contributing to the main brand principle ‘Brutal Simplicity of Thought.’

Syntiro Associates Sustainability Consultants Creative Sector Support ISO B Corp Implementation
The creative team at M&C Saatchi came up with the brilliant idea for an internal Campaign called Spokesbabies, where real-life agency babies ask staff to be more environmentally responsible ‘for them.’
This contributed to a 19% reduction of waste, 100% recycling rate, 20% reduction in water use, a 26% reduction in electricity and a 15% reduction in gas consumption.
M&C Saatchi is set to achieve their targeted 35% reduction in CO2 emissions by 2020 (against a 2015 baseline)

The service Syntiro gives us is super and I could not praise Sam and her team enough. Sam is exceptionally knowledgeable, strong and unbiased and provides the kind of specialist support that is very difficult to source in-house. I talk about her internally as ‘our guru.’ Sam’s passion, knowledge and enthusiasm are very important; she understands our culture and knows when to push and pull to keep us ahead of the game. Operating an integrated approach means we also have other highly skilled team members at our fingertips that we can pull in as and when needed, whether it be specialist health and safety support or complicated energy and carbon analysis.

Kerry Celino, Group Operations Director, M&C Saatchi

Syntiro Associates
0203 589 8047

Syntiro Associates
0203 589 8047